MISSION STATEMENT
CHOCOLATEY COSMETICS WAS CREATED WITH DOPE WOMEN IN MIND. THE WOMEN WHO ARE UNSPOKEN SUPERHEROES THAT SAVE THE DAY OF EVERYONE THEY ENCOUNTER, THIS IS FOR YOU. WOMEN LIKE YOU DESERVE THE WORLD BECAUSE YOU UNSELFISHLY GIVE YOUR ALL. SINCE WE CAN'T GIVE YOU THE WORLD, WE THOUGHT THAT PROVIDING YOU WITH PRODUCTS THAT MAKE YOU FEEL AS IMPORTANT AND BEAUTIFUL AS YOU ARE WOULD SHOW OUR APPRECIATION. FROM MATTE LIQUID LIPSTICKS TO LIQUID HIGHLIGHTERS, CHOCOLATEY COSMETICS WAS DEVELOPED TO PROJECT YOUR BEAUTY GRACE AND ELEGANCE FROM WITHIN. SO WHETHER YOUR SKIN RESEMBLES A DEEP RICH SHADE OF DARK CHOCOLATE, AN INDULGENT CREAMY SHADE OF WHITE CHOCOLATE OR ANYTHING IN BETWEEN, CHOCOLATEY COSMETICS HAS YOU COVERED. ALL WE ASK IN RETURN IS THAT YOU WALK IN YOUR CONFIDENCE, DO YOUR BEST AND BE THE DOPEST WOMAN WE KNOW YOU CAN BE.
About the ceo
LASHAUNA JILES WAS BORN ON DECEMBER 22, 1991 IN CHICAGO, ILLINOIS TO HER PARENTS, WILLIAM AND BRENDA JILES. UPON MOVING TO VIRGINIA SHE GREW UP WITH REALLY LOW SELF ESTEEM AS A DARKER SKINNED AFRICAN AMERICAN WOMAN. SHE WAS ALWAYS KNOWN AS THE "DARKER" FRIEND AND WAS TEASED AS A RESULT OF HER SKIN COLOR. IT WASN'T UNTIL SHE TURNED 18 THAT SHE REALIZED THAT SHE WAS AS BEAUTIFUL AND DOPE AS GOD CREATED HER TO BE. ONCE SHE EMBRACED HER NATURAL BEAUTY SHE STARTED LIVING HER LIFE AS THE CONFIDENT, BRIGHT YOUNG WOMAN SHE WAS DESTINED TO BE. WITH THAT CONFIDENCE CAME THE PERSONA OF SOOOCHOCOLATEY. SOOOCHOCOLATEY REPRESENTED MORE THAN EMBRACING HER SKIN COLOR; IT WAS ABOUT RECOGNIZING HER WORTH AND BEAUTY IN BEING EXACTLY WHO GOD INTENDED FOR HER TO BE. THE NAME "SOOOCHOCOLATEY" WAS SOON ADOPTED BY FRIENDS AND FAMILY AND LATER USED TO START A MORE CONFIDENT LIFESTYLE FOR LASHAUNA.